We have had some discussion on long tail earlier, including Lee Gomes’ critique earlier.

Chris Andersen, the original proponent of Long tail, comes back with an explanation and rebuttal in this podacast. His central point — he refers to long tail not as a back loaded distribution of goods (with respect to sales), but the opportunity in all items that are otherwise not available on physical stores. Once you look at that perspective, Chris claims, there is no debate.

Chris also goes into explaining why this is relevant to the mainstream folks and why they can’t ignore it.

Thanks to Errol Smith for pointing this out on the original Venturewoods post.