I saw this in Internet-
StudiVZ, a German clone of Facebook was sold for 100 million Euros to Holtzbrick Verlag, a giant German publishing company, reports3 Spiegel Online, a well known German news outlet. The Chinese clone of Facebook was acquired back in October 2006. StudiVZ claims to have a million users.

Is it a start-up idea?

Clones of websites with high number of users or high volumes of uses?

And similarly, clones of products with high-volume of sales?

I guess the number of users, amount of uses and sales are more important than cloning. Cloning, of course, can innovate on something to make it more relevant and useful.

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