Alwayson annual show is on in NY. The opening session was all about user generated content, blogging etc. And they had screens that were showing real time comments from users over the internet — well, the session itself outlined challenges of handling this medium.
Bill Cleary of CKS went around SFO interviewing people, and in the process landed up making fun of an old chinese gentleman, referring to the railroad work he might have done. Immediately, the screens started buzzing with racialism — I could see Bill watching the screens and still managing to keep composure. Next on was Peter Hershberg, Chairman of Technorati — he started well, but ultimately the talk started dragging and the audience was up again — and both times around, the organisers had to shut the user comments off! If the very conference that is evangelizing UGC has challenges handling it, one can only imagine how the larger media and advertising fraternity feels challenged by it.
Anyway, the Alwayson top 100 companies are here – check them out!