Apart from dealing with the unknown factor and building credibility, pricing is one other hurdle that most start-ups find hard to overcome. How much to charge? Am I overcharging or am I leaving money on the table? Questions that plague every entrepreneur. When it comes to pricing, a simple cost-plus strategy may not work because […]
SWOT Analysis – Importance and Need
For those who are not aware of SWOT, it stands for Strength, Weakness, Opportunity and Threat and an analysis of all these factors is done for any new product, service or company. I have come across many business plans without a SWOT analysis. People probably underestimate the power of such an analysis. A good SWOT […]
Criticality of getting product roadmap right in early stage ventures
This is a cross post from my blog. Thought it might be relevant to share it in this forum. It is common knowledge that the success or failure for a new venture is primarily dependent on three factors – market, product and team. Entrepreneurs are traditionally good at identifying a market need and hence the two potential areas […]